Last month, Steven’s Music Entertainment teamed up with mega music producer CFX to make a hit for one of Cameroon’s fastest rappers, Boy Tag. The rapper and CFX have been working hard ever since on a couple of singles for Tag. Until recently, Steven’s Music Entertainment announced the release of “Cent Pour Cent (100%),” a brand-new single from Boy Tag. This song has now become a real club vibe, especially for Cameroonian DJs.
When Boy Tag was about to release “Cent Pour Cent,” he went about promoting it in clubs and meeting with local DJs in Douala and Yaounde. During such meetings, he made them listen to his hot new song, Cent Pour Cent prior to its release.
Boy Tag, who only made a public appearance in 2017, has steadily delivered music that shows just how adaptable and flexible he is. Ever since his presence in Cameroon’s music industry has grown to become one that cannot simply be snubbed. “Cent Pour Cent” which has come to add to his swelling catalog, is already having a firm grip on Djs in Cameroon.
Why Cent Pour Cent has become a hot track
In this latest single, Boy Tag offers his fans an up-tempo high energy fusion of makossa and house music. Produced by the unswerving CFX Música, the beat has a layer of sound effects that give it a distinct club vibe.
With “Cent Pour Cent,” Boy Tag closes in on the DJ and their pivotal role in deciding how clubbers have fun at parties and dance spots.
“I did this one for the clubs…I wanted a song that will make my fans dance on the first listen… similar to how Dj’s must keep their dancefloors busy… I am certainly adding this to my road show so that my fans and I, wherever I am performing can raise the roof. I hope they love it as much as I do.” Boy Tag.
Cent Pour Cent, a song dedicated to the life of a party, Tag says the DJ is the life of the party. Through this single, Tag pays respect to DJs not only in Cameroon but the rest of the world who are key players in promoting artists and their music.
Prior to releasing the official audio for 100% online, Boy Tag made a one-week media tour to meet with DJs to share with them the song and party with them.
He took this DJ promo campaign to a whole new level by printing T-shirts branded, “RESPECTEZ LE DJ A 100% ” (meaning Respect All DJ’s 100%) and handing them out to the DJs as a way of showing his love and respect to DJs for their role in various artists careers.
Vibing the party world
“Cent Pour Cent” is currently out on all music streaming platforms. While the official video shot by Dr. Nkeng Stephens will be released a little later, Boy Tag is currently doing a club tour to promote “Cent Pour Cent.” And with the official release, he intends to expand the promotion to include media houses in the coming weeks.
This song is most certainly like no other that has been released this year as it is the party/club song to end 2018. Cent Pour Cent is a great party song that the DJ can use to hype up the crowd. Tell us what you think about Boy Tag’s newest single, Cent Pour Cent. Is it really a party viber?